14 January 2010
howies NBL (natural base layer)
howies description: “Superfine Merino that can be worn on its own or as part of a layering system when it's cold. Wicks naturally, resists build-up of odours, regulates temperature and is itch-free so it feels real nice next to your skin. 100% Zque accredited Merino wool”
Brands generally want you to believe their products will somehow enhance your quality of life. Apparently if you drink the right kind of Cola you'll have more friends and become rich & cool... MTB marketing isn't usually at that level of fantasy, but it's often difficult to know which ones are describing a quality product and which simply have a huge marketing department. If you’ve got a product that does the job it's all a bit more straightforward, for company & customer
The howies stuff I’ve owned does usually seem to match the marketing. I hesitate to use the phrase “does what it says on the tin” but there genuinely isn’t that much to add that howies haven’t said above. Except that I’ve owned a long sleeved & a couple of short sleeved versions for nearly 3½ years now, and they’re still going strong. When new, I was concerned that they were so comfortable that I’d grab one to wear off the bike far too often! Well, I’m still doing that now, so I reckon they’ve proved themselves for quality
On the bike, I wear one as the only top layer on warm summer days, and you can get away with just the base layer & one of the warmer jackets like an Endura Stealth in the winter on all but the coldest days. When it’s cooler but dry in the autumn I usually wear a howies mid layer on top
It’s often claimed that natural materials out-perform synthetics. In my opinion this is often true; it certainly is with merino. For many, the cost will seem a bit high, but I reckon they work out at good value seeing they last so well. The fact that they refuse to smell ‘used’ is a plus if you’re away for a week or weekend as you don’t need a base layer for every day. Another advantage is that merino stays almost as warm when wet, so if you sweat a lot or just get caught without a waterproof the ride doesn’t turn miserable. It also soaks up a huge amount of moisture before it even starts to feel damp. Make sure you follow the washing instructions as it will more than likely shrink in the tumble drier. They dry quick enough not to be tempted, so no excuses there
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